The Marketing Bureau


Specialist Marketing & Communications Resourecs

29

Sep

What's New For Marketers on Facebook?


By Mitch Wagner

First Published on The CMO Site


Facebook this week introduced broad changes that will have significant ramifications for the way marketers can use the platform to reach customers. Here's what to look out for. Read more >>

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29

Sep

Internet Ad Revenue Hits $14.9 Billion


New York
—Internet ad revenue reached $14.9 billion in the first, up 23.2% over the first half of last year, according to a new report from the Interactive Advertising Bureau.
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27

Sep

Some Marketing Fundamentals


By Brian H Meredith

From the NZBusiness"Marketing Maestro" Archive
First published May 2005


In business or planning to be?   Then you know (don’t you?) that the marketing concept is at the centre of the business universe – businesses can survive (somehow) without just about anything except a sound appreciation and implementation of the marketing concept.   Are you in good shape then?
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27

Sep

5 Tips on Selecting & Optimising Keywords


By Brian Flook
First Published on www.imediaconnection.com


When Johannes Gutenberg, a simple goldsmith and businessman from a small mining town known as Mainz, Germany, invented his printing press, he probably had no idea about the ramifications of his invention. The printed word wasn't new. His Gutenberg Bible wasn't even the first book ever printed using moveable type. The Chinese are believed to have done it nearly 400 years earlier. So why all the hype?  Read more >>

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