
by Jack Springman
First Published on hbr.org
Type "innovation" into hbr.org and you will get nearly 4,700 results. For many ills, innovation is seen as the panacea — management's equivalent of motherhood and apple pie — and few would challenge its significance. Read more >>
20
Sep
Drop "Innovation" From Your Vocabulary
19
Sep
19
Sep
A CMO's Guide To Finding Cash

By Scott Esmond
First Published on www.imediaconnection.com
Among all the painful business learnings driven by the recent economic challenges, the increased demands on CMOs to deliver measureable results and ROI on marketing dollars is one that is here to stay. Read more >>
Comments
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Sep
Social Media For Dummies...

...(er, Busy Execs)
By Steve Tobak
First Published on BNET
Everybody’s buzzing about social media. Unfortunately, you’ve got a real job running finance, marketing, sales, or a whole damn company, which means you’ve got zero time to figure out how it fits into your business, organization, whatever, right? Read more >>
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