The Marketing Bureau


Specialist Marketing & Communications Resourecs

01

May

Social "Share and Earn" Schemes ....



.... Good or Evil?


By Natalie Brandweiner
First Published on www.mycustomer.com


As Air New Zealand becomes the latest firm to implement a 'share and earn' scheme, MyCustomer.com debates the trend.  Read more >>

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30

Apr

Prosumers Question Extravagent Ways....



....Look to Experiences

First Published on www.marketingmag.com.au

‘Prosumers’ – today’s modern, hyper-connected consumers – are starting to question their materialistic ways and the direction the world is heading in soically, economically, politically and environmentally, according to a new report. Read more >>

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30

Apr

Marketers "Make a Bet On Us"



Urges Facebook's Everson

by Arif Durrani,
First Published on www.marketingmagazine.co.uk


Clutching a Starbucks coffee, Carolyn Everson looks remarkably intact for someone who has just stepped off a delayed red-eye from New York. Read more >>

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30

Apr

Quotations. By Lee Iacocca



From Lee Iacocca.
The 85th in a series of collections of useable quotations to make you look really smart in your next presentation or report.   Read more >>

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