The Marketing Bureau


Specialist Marketing & Communications Resourecs

02

Jun

Marketing And The Customer Journey

Is Marketing all about advertising? Read more >>

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03

May

Dress for Success Auckland - May I Help?

By Brian H Meredith

I am a Member of the Board of Dress for Success Auckland.


May I Help? is a fundraising campaign running throughout the month of May to support women by giving them the confidence and skills they need to enter or re-enter the workforce. 
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27

Apr

Marketers - Stop Obsessing About Technology


By Brian H Meredith 

Adopting a “digital mindset” is not going to deliver sudden miracles. The only sure way to succeed in the long-term is to understand what people really want – get to know their attitudes, behaviours and motivations; their hopes, dreams and fears – and then learn how to deliver value in the context of those peoples’ daily lives.
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16

Oct

Diversity..............



.......Needs To Be More Than Skin Deep

By Rebecca Coleman, Marketing Magazine

UK's marketing - and the world at large - continues to face rapid change, marketers will need to reframe the issues of diversity and inclusion, transitioning from a moral matter of representation to a problem-solving necessity. Time for the #DiversityRevolution, writes Rebecca Coleman.
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