The Marketing Bureau


Specialist Marketing & Communications Resourecs

22

Jan

CRM Not The Only Way To Customer Growth


CIOs no longer see CRM software as the key to managing customer relationships effectively but are instead turning to a much broader range of technologies to help the business achieve its goals, says Gartner - www.gartner.com
First Published on www.mycustomer.com  Read more >>

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11

Jan

Shouting Into The Wind?


Do you implement carefully planned and meticulously crafted marketing communications strategies? Or are you merely shouting into the wind?
Brian H Meredith postulates on the difference. Read more >>

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16

Nov

Marketing Is Dead!


Marketing is dead. At least, that is, the somewhat narrow concept of Marketing practiced by many businesses. In today's information overloaded society, traditional concepts of promotion don't work.  Read more >>

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14

Nov

Out Of The Mouths of Babes


"Strategies are OK’d in boardrooms that even a child would say are bound to fail. The problem is, there is never a child in the boardroom."
Victor Palmieri, Business Takeover Financier Read more >>

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