The Marketing Bureau


Specialist Marketing & Communications Resourecs

21

Dec

The One Thing Marketers Need To Do....



While They're On Vacation Next Week

By Lisa Arthur
First Published on www.forbes.com


Many of us will take a well-deserved break next week to enjoy the holidays with family and friends. And while I am a huge advocate for downtime and a big believer that we all need to occasionally retreat from our digital worlds, I’d like to ask you to do one thing. Read more >>

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13

Dec

The Trap of Social Media Noise



Extracted, With Kind Permission,
From Seth Godin’s Blog


If we put a number on it, people will try to make the number go up. Read more >>

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08

Dec

6 Steps To A More Marketable LinkedIn Profile


By Jeff Haden 
First Published on inc.com  


Somewhere along the line you started treating it more like a resume. It's time to fix that. Read more >>

Comments
Amar Trivedi commented on 15-Dec-2011 03:45 PM
Great find, Brian. Here's another good one I saw on INC. An article by Marla Tabaka on how to get the most out of your LinkedIn profile: Unlock The Secrets of LinkedIn > http://www.inc.com/marla-tabaka/make-linkedin-worth-your-networking-time.html?nav=next
Ah yes, for individuals, LinkedIn is so much more than an online CV. It's a personal branding toolkit. As for companies, it's a social platform for business networking, lead generation and brand marketing.

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06

Dec

Is Social Media Serving Your Business Strategy?



By Jack Springman
First Published on www.mycustomer.com
 

Any CRM veteran reading through the array of analysts’ reports, articles and blog pieces on social media generally and social media CRM in particular could be forgiven for thinking of baseball legend Yogi Berra’s quote “It’s déjà vu all over again.”  Read more >>

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