
The world is full of consultants in every sphere of business thinking and
practice. As Marketing Consultants, we particularly enjoyed this story which
might just take the heat off us in the Marketing profession! We'll be listening out for the groan! Read more >>
08
Feb
IT :: Where The Real Monkey Business Goes On
02
Feb
Why Did The Chicken Cross The Road?

An age old question. No satisfactory answer to-date. But here are three perspectives on it, the most thought provoking being that of the Consultant.... Read more >>
Comments
Post has no comments.27
Jan
Hiring (with) Attitude

What follows is an actual job application that a 17 year old boy submitted to Walmart in Florida ... and they hired him because he was so honest and funny! (So much for the boring old "Ideal Person Specification")
Lesson Here? Always keep an open mind. About everything. Read more >>
Comments
Post has no comments.19
Jan
Hear The One About The Marketing Consultant?

A Marketing Consultant, on holiday in a African fishing village, watched a little fishing boat dock at the quayside. Noting the quality of the fish, the consultant asked the fisherman how long it had taken to catch them. Read more >>
Comments
Post has no comments.Archive
Tags
- advertising (60)
- b2b (13)
- brand (104)
- brand behaviour (92)
- business (47)
- business planning (17)
- business success (43)
- charity (4)
- christmas (1)
- collaboration (4)
- competition (9)
- competitive intelligence (2)
- consultant (1)
- consultants (4)
- consumer empowerment (7)
- consumer trends (37)
- corporate culture (15)
- crisis communications (10)
- crisis marketing (7)
- crm (36)
- customer centricity (91)
- customer engagement (107)
- customer experience management (96)
- customer service (99)
- digital media (71)
- e-marketing (78)
- ethics (22)
- facebook (33)
- featured service line (1)
- finance (2)
- for profit (3)
- fundraising (3)
- future of marketing (12)
- glossary (1)
- Google (9)
- governance (4)
- great business (15)
- humour (34)
- innovation (25)
- LinkedIn (3)
- management (43)
- marcoms (123)
- market orientation (12)
- market research (22)
- marketing (136)
- marketing audit (7)
- marketing concept (22)
- marketing consultant (3)
- Marketing News (14)
- marketing paradigm (13)
- marketing planning (43)
- marketing strategy (62)
- measurement (24)
- media skills (2)
- Meredith's Musings (18)
- mini marketing directors (2)
- mobile marketing (20)
- New Marketing Paradigm (9)
- not for profit (2)
- online (47)
- people (33)
- philosophy (16)
- presentation skills (6)
- print media (1)
- product (11)
- proposition (7)
- quotations (80)
- recruitment (3)
- relationship marketing (13)
- roi (8)
- sales (44)
- seo (4)
- service (6)
- service sector (2)
- Small Business (12)
- smes (9)
- social marketing (65)
- social media (66)
- social networking (55)
- sponsorship (9)
- Strategy (39)
- Stuff We Like (1)
- thinking (12)
- tmb services (13)
- TME (Total Marketing Effect) (6)
- trade shows (1)
- training (6)
- trends (28)
- twitter (23)
- unplanned messages (10)
Our Work
-
New Zealand America’s Cup Challenge Sponsorship Strategy
-
Air New Zealand Key Account Partnering :: Strategy
-
Qualmark Hospitality Performance Assessment & Rating
-
New Zealand America’s Cup Challenge Sponsorship Strategy
Comments
Post has no comments.