....In a Data Driven Marketing World
By Brian Proffitt
First Published on The CMO Site
It should come as no surprise that the current focus on big-data and the constituent near-worship of analysis is getting some strong pushback from many critics who insist that intuition and experience still have a valid place in the business world.
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25
May
Intuition Still Matters....
15
May
Baby Boomers & The Marketing Revolution
By Clark Kokich
First Published on inc.com
There’s a new generation gap brewing. Today there are over 77 million baby boomers, the largest demographic cohort in the U.S. (now age 47-66). Not far behind comes Generation Y, the echo boomers, with more than 60 million members (now age 18-32). Read more >>
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May
The 5 Broad Strokes of Marketing
By Jay Conrad and Jeannie Levinson
First Published on www.imediaconnection.com
Master these five ideas, and you will be well on your way to becoming a master marketer. Read more >>
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Post has no comments.08
May
6 Do's and Don'ts for Marketing with Pinterest
By Susan Gunelius
First Published on www.entrepreneur.com
Brands are piling into Pinterest, the wildly popular visual bookmarking tool. And plenty are making mistakes along the way as they try to figure out how to use the site for their marketing. Read more >>
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