The Marketing Bureau


Specialist Marketing & Communications Resourecs

21

Dec

Why I'm The Marketing Guy And That's OK



By Dan Nedelko
First Published on dannedelko.com/


I’ve been an entrepreneur for many years, it’s chaotic, hectic, painful, stressful, fun and rewarding – if I’m lucky I might even make some money at it. That’s where I’m personally at today, and again it’s ok. Read more >>

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08

Dec

6 Steps To A More Marketable LinkedIn Profile


By Jeff Haden 
First Published on inc.com  


Somewhere along the line you started treating it more like a resume. It's time to fix that. Read more >>

Comments
Amar Trivedi commented on 15-Dec-2011 03:45 PM
Great find, Brian. Here's another good one I saw on INC. An article by Marla Tabaka on how to get the most out of your LinkedIn profile: Unlock The Secrets of LinkedIn > http://www.inc.com/marla-tabaka/make-linkedin-worth-your-networking-time.html?nav=next
Ah yes, for individuals, LinkedIn is so much more than an online CV. It's a personal branding toolkit. As for companies, it's a social platform for business networking, lead generation and brand marketing.

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06

Dec

Is Social Media Serving Your Business Strategy?



By Jack Springman
First Published on www.mycustomer.com
 

Any CRM veteran reading through the array of analysts’ reports, articles and blog pieces on social media generally and social media CRM in particular could be forgiven for thinking of baseball legend Yogi Berra’s quote “It’s déjà vu all over again.”  Read more >>

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05

Dec

2011 Marketing Predictions :: A Review


By Steven Howard
First Published in “Monday Morning Marketing Memo #257”


At the start of the year I shared with Monday Morning Marketing Memo readers the 11 major marketing trends that required the greatest attention of both small business owners and large corporate marketers. These were the ones, I suggested, that you needed to focus on and not let other faddish topics distract you.  Read more >>

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