The Marketing Bureau


Specialist Marketing & Communications Resourecs

17

May

Corporate Blogging



We've Got Good News & Bad News

By Becky Carroll
First Published on The CMO Site  


Corporate blogging is on the decline, being replaced by tools such as Facebook and LinkedIn, according to a recent study. That's bad news, but it's not all bad. Read more >>

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16

May

GM Pulls Ads From Facebook



General Motors plans to stop advertising on Facebook because it determined paid ads had little impact on consumers, the Wall Street Journal reported Tuesday, citing people familiar with the matter. Read more >>

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15

May

"No Excuses"....



....For Being Unable to Measure Social Media ROI

First Published on www.mycustomer.com  

Nearly half of marketers are concerned about demonstrating the value of social media to the c-suite, with nine out of ten admitting that their ability to measure ROI isn’t up to scratch. Read more >>

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08

May

6 Do's and Don'ts for Marketing with Pinterest



By Susan Gunelius
First Published on www.entrepreneur.com  


Brands are piling into Pinterest, the wildly popular visual bookmarking tool. And plenty are making mistakes along the way as they try to figure out how to use the site for their marketing. Read more >>

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