The Marketing Bureau


Specialist Marketing & Communications Resourecs

25

May

Women's Social Media Patterns


Marketing Insights

By Elisa Camahort Page
First Published on
www.imediaconnection.com

In April 2011, BlogHer released its fourth annual in-depth look at women in social media, the Social Media Matters Study, conducted by The Nielsen Co. and co-sponsored by Ketchum. Partnering with Nielsen, we compared a sample of women from the general population to a sample from the BlogHer community. Read more >>

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17

May

Social Media A Waste Of Marketing Dollars


5 Reasons Why  

By Jonathan Salem Baskin
First Published on www.imediaconnection.com  


Dangerous assumptions -  A lot of smart, creative people make a compelling case for social media marketing and encourage brands to shift more money into such activities. But the latest news from some of social media's business pioneers challenges the very assumptions upon which those decisions are based.  Read more >>

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05

Apr

Integrating Social Media Into Email Marketing


by Richard Evans
First Published on www.mycustomer.com  


Richard Evans looks at three ways that email marketers can capitalise on the growth of social communication mediums. Read more >>

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05

Apr

Top 5 Facebook Marketing Mistakes


That Small Businesses Make
 
By Leyl Master Black
First Published on
www.mashable.com  

While Facebook marketing is on the rise among small businesses, many are still struggling to master the basics. Read more >>

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