Solid Energy

Solid Energy is a major New Zealand energy company and a leading producer of high quality coal for export as well as for New Zealand markets.
Solid Energy is a major New
Zealand energy company and a leading producer of high quality coal for export
and for New Zealand markets.
Solid Energy invests in research and commercialisation of new sustainable forms of energy that use coal and in renewable fuels, such as biomass and biodiesel, that help New Zealand in the transition to clean, affordable and renewable energy forms. They are committed to achieving a positive net effect on the New Zealand environment across all their businesses.
Safety is of paramount concern to Solid Energy and, to this end, they have in place exhaustive safety strategies and plans and these are supported by extensive, ongoing training.
The TMB contribution has been to the ongoing development of media and crisis management communications strategies, including the development and implementation of both Media Skills Training and Crisis Communications Training programmes, attended by the CEO through all other spheres of the company’s management and operational teams.
The overall Objective has been to ensure that, in the event of a crisis, communications are at their best and not their worst, as is so often the case with other organisations who do not prepare as fully or comprehensively. This allows for all stakeholders to be in the communications loop as well as the protection of the integrity of the Solid Energy Brand
Case Studies
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AgResearch Marketing Strategy
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Air New Zealand Key Account Partnering :: Strategy
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Airwork Holdings Marketing Audit ; Strategy Development
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Arrow International Marketing Strategy Development
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Bank of New Zealand Presentation Skills Training
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Forsyth Barr Stadium At University Plaza Private Sector Fundraising
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Grant Thornton Marketing Audit
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New Zealand America’s Cup Challenge Sponsorship Strategy
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NZIM (New Zealand Institute of Management) Course Development and Delivery
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Oracle Sales Strategy
Stories & Articles
- An Ethical Dilemma 27-Jul-2010
- Quotations. On Change 27-Jul-2010
- Unleash Your Inner Guerrilla Marketer 27-Jul-2010
- How To Grow Your Business 27-Jul-2010